PodSubs / Podcasting News / USA Lacrosse adds podcast promotion through iHeartMedia partnership News briefUSA Lacrosse adds podcast promotion through iHeartMedia partnershipThe agreement makes iHeartMedia USA Lacrosse’s audio media partner and includes promotion across podcasts, radio and digital audio. By iHeartMedia — announcement · Published September 22, 2026 at 6:55 PM UTC · Announcement date 2026-09-22 USA Lacrosse has named iHeartMedia its Official Audio Media Partner. The agreement includes promotion of the organisation’s events and membership initiatives across radio stations, digital stations and podcasts.The partners also describe opportunities for live and on-demand audio tied to major properties and lacrosse’s return to the Olympics at Los Angeles 2028. iHeartMedia will sponsor selected USA Lacrosse events as part of the wider arrangement.This is an audio partnership announcement, not confirmation of a newly commissioned podcast series. No show title, episode schedule or dedicated podcast launch date is supplied. Its podcast-industry significance is the inclusion of podcast distribution and promotion within a broader sports-media relationship.SourcesiHeartMedia — announcement Report a correction · Have podcast news? Submit it free for review