News brief
NAB Show New York wraps with 6,700 attendees and a 2027 SMPTE co-location
NAB Show New York wrapped at the Javits Center on October 22, 2026 with about 6,700 attendees, 57% of them first-timers, from 72 countries, the NAB announced: 250 exhibitors and 156 speakers across 101 sessions, with podcasting among the programming focuses. NAB Show New York will co-locate with the SMPTE Summit in 2027, running September 29-30 alongside the Summit's September 28-30 dates.
By Source: NAB Show / Inside Radio · Published · Announcement date
The National Association of Broadcasters announced that NAB Show New York wrapped at the Javits Center on October 22, 2026, drawing about 6,700 attendees from more than 9,000 registrants. Fifty-seven percent of attendees were first-timers and representatives came from 72 countries; the show floor carried about 250 exhibitors and sponsors, and the program ran 101 sessions with 156 speakers.
AI, creators and live sports dominated the conversation. Podcasting was an explicit focus: executives from Hubbard Radio, Bonneville International and Cumulus Media discussed how broadcasters are building digital businesses around original programming and using their existing promotional reach to support podcast growth. Looking ahead, NAB announced that NAB Show New York will co-locate with the Society of Motion Picture and Television Engineers' SMPTE Summit at the Javits Center in 2027: the Summit runs September 28-30, 2027 and NAB Show New York returns September 29-30, 2027. The spring NAB Show in Las Vegas is scheduled for April 3-7, 2027.
WHY IT MATTERS: A 57% first-timer share says the broadcast trade's center of gravity is shifting toward creators and digital audio, not legacy radio alone, and the podcasting sessions were about broadcasters becoming podcast businesses. The SMPTE co-location puts podcast and broadcast producers in the same building as the engineers writing the technical standards their tools run on, which is where format and workflow decisions for the next cycle get made.
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